Welcome to the first edition of the POSFW LookBook! Engineered and conceptualized to not only promote Caribbean designers regionally but also across various international fashion markets and to act as a tool to facilitate greater eCommerce in previously untapped markets. Curated by Fashion Focus Limited, the POSFW LookBook is a joint initiative with the Caribbean Export Development Agency.
The POSFW LookBook Project is essentially an extension of our annual fashion week experience to provide greater capacity building opportunities for Caribbean fashion and accessory designers and we are thrilled to have partnered with Caribbean Export to give twenty-six (26) fashion and accessory designers across the Caribbean region their own digital lookbook.
Exponential growth is on the horizon for eCommerce fashion and accessories – recent data has shown that the international fashion industry is expected to continue to increase sales steadily through 2022 and we want our Caribbean designers to capitalize on this thrust.
It is our hope to extend the POSFW LookBook project to designers in the OECS islands, Guyana and Haiti for this year’s fashion week experience.